Care to share your stories?
I am working on a presentation for an international womens’ business group that will center on using social media to support business objectives. Do you have any specific examples you would be willing...
View ArticleSurprised? Better Writing Through SMS and IM
Some great insights from copywriter Donnie Bryant : 5 Ways Text Messaging Skyrockets Your Writing Ability Did you know that your cell phone can make you a better writer? Here are 5 ways that you can...
View ArticleCreating Readable Newsletters
9 Helpful Tips for Creating Newsletters That Readers Love to Read Content 1. Keep it short. Newsletters generally are best kept to the highlights or summary of your topic. If you are using an...
View ArticleGift Wrapping Jello
When I first started ANCO Business Solutions I knew that we had to develop a ‘product mix’. Consulting businesses (I have worked with a few!) are notorious for being hard to nail down; kind of like...
View ArticleClimb Up on the Rooftop!
Good morning, and happy Friday! When I was the ‘junior kid’ working at my first real advertising sales position (ok, many years ago!) I thought the old-timers in the office were jaded, cynical and...
View ArticleDo You Get Social With Social Media?
More and more, I am seeing business and organizational clients developing social media components to promote their offerings, which I absolutely love (see previous post Climb Up On Rooftop). Social...
View ArticleWhat is Your True Value As a Woman in Business?
Our Lethbridge EWI chapter is very excited to host marketing and communications strategist Allen Gibson to speak to us about the changing roles of women in the new millennium; first from the...
View ArticleSecrets (shhhh!!) to Better Writing
Here’s a great article from author Dean Rieck and ProCopyTips that offers some helpful perspectives for writers and communicators of all sorts: AIDA and 14 Secret Copywriting Formulas If you put 100...
View ArticleCan You Be Both Popular AND Rich?
Interesting piece on the gap between popularity and commercial success for Twitter: http://www.dumblittleblogger.com/2011/05/will-twitter-ever-make-a-profit/ Filed under: advertising, business,...
View ArticleYouTube vs Facebook?
Here’s some interesting statistics from Wizard of Ads marketing guru Roy H. Williams and the Monday Morning Memo. “YouTube. Not FaceBook. Throughout the year I’ve been saying to students of Wizard...
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